Alexa Kaminsky

pingg

UX & Front-End Developer

pingg was acquired by and integrated into Celebrations.com in September of 2013.

pingg was an online invitation management and greeting card site where the cards and invitations were designed by independent designers. I was responsible for wireframing and mocking up new user interface concepts and experiences. I helped ideate and design the experience of the Postal pingg Greeting Card product, pingg Membership program, and Social Greeting Card product. I also acted as the liaison between the design and marketing team in NYC and the development team in Toronto. In addition, I also coded the front end of the site in HAML, HTML, SASS & LESS.